Teh Meme Wiki

A repeating scene from the video

Chicken Roll (also known as 2204355, Rainbow Chicken Dance, or commonly known as Chicken Roll'd) is the name of a video meme that was introduced to Pownit, where it eventually spread across the internet. The man was taken from a KFC commercial on fried chicken that was aired in 2009. However, many view the commercial as racist while others defend the commercial. Then by May 10th, 2010, the meme was also shown on YouTube with him dancing with chicken along with a rainbow background while eating.


In 2009, a KFC ad campaign was aired. One advertisement, which included an African American man dancing while eating chicken, was used in the first 2204355 video. On January 14, 2010, the original video was posted on Pownit by a user by the name of w33n. In March 2010, the video was re-posted onto Imageshack, where it gained popularity. The uploader had also associated a Facebook fan page to accommodate the video.

The video spread far enough to reach YouTube on May 9, 2010. The video was titled Rainbow Chicken Dance (Original) HD, where it began to spread, with some other 2204355 videos reaching over 100,000 views. On June 18, 2010, Reddit user MaximumInteresting created the thread "Go to Google, type in 2204355 and click I’m feeling lucky. Just do it." This thread immediately gained popularity 282,677 readers within a day.